a step-by-step
guide to selling your home


1. Identify Your Team

You'd never buy a home on a whim; you shouldn't try to sell one that way, either. So before you do anything, take some time to identify your team. The tone of your home sale process will be set by the team you put in place. Choose a broker and lawyer that you feel will be responsive to your needs and offer the best possible advice and guidance. 


2. Learning Your
Home's True Value

Nothing is more important than setting the right asking price for your home, which is why working with a broker you trust is so important. Many home buyers are tempted to choose the broker that offers the highest pricing recommendation. When I price a home, I present all the factors I took into consideration, so that my clients truly understand the science behind my recommendation. 

3. Do Your Homework

Once you have selected your home sale team and settled on a price, your broker should share strategies of ways to present your home in the best possible light. My stager has years of experience making slight tweaks that make all the difference. Other low, effort high impact updates include painting, steam cleaning carpets and decluttering closets--can you see the floor? That’s always a good sign!


4. Formulate a Strategy

A quick, profitable sale is seldom a matter of luck. Far more often, it's the result of a sound marketing plan that makes the most of all the tools a broker has at their disposal. I develop a custom marketing strategy for every listing depending on who I am trying to target. Plus, my clients know they hear from me at every juncture providing updates, feedback and advice. 

5. List the Property

From here, things move quickly. I deploy my marketing strategy, host open houses, attend showings and keep you apprised of everything. Because many of my clients have small children, I try to make every showing and open house count--I know how difficult it can be for a family to be displaced. 

6. Receive and Negotiate Offers

Negotiations are based off three principles: knowledge, experience and perception. If my clients feel uncertain in one area, I pick up the slack. Having successfully negotiated hundreds of deals, I am able to read situations in a way that only experience affords.

7. Finalize the Contract

Once an offer is accepted, your lawyer and the buyer’s lawyer set to work finalize the contract. After the inspection (which usually happens a few days after the offer is accepted), the lawyers will agree to resolutions on any issues.

“Negotiations are based off three principles: knowledge, experience and perception. If my clients feel uncertain in one area, I pick up the slack.”

8. Prepare to Move

Whether you are moving out of state or down the street, your home must be empty and broom swept in time for the final walk through with the buyers. You may also meet with your lawyer in advance of closing to sign paperwork so that you do not have to attend the actual closing.